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Down in supers during latest period. Modelo, Tecate up.Corona Extra has seen sales slide since a price increase last year. Could a turnaround be on the horizon?Robert Sands, CEO of Constellation Brands (part owner of Corona importer Crown Imports), said that he's seeing encouraging trends. Beer Business Daily quotes from Sands' presentation at a Goldman Sachs event:Anecdotally, although we don't have any of the retail data at this point, Cinco de Mayo looks like it was a great holiday for us. Our people feel that the product has gotten out there, the retailers have gotten back behind it. read more »
This databook is a detailed information resource covering all the key data points on Beer, Cider and FABs in Mexico. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011.
Scope of this title
- Contains information on 3 categories: Beer, Cider and FABs.
- Provides market value, volume, expenditure and consumption data by market, segment and subsegment.
- Includes company and brand share data by categories.
Highlights of this title
The market for Beer, Cider and FABs in Mexico increased between 2001-2006, growing at an average annual rate of 2.6%.
The leading company in the market in 2006 was Grupo Modelo SA de CV. read more »
Introduction This databook is a detailed information resource covering all the key data points on Beer, Cider & FABs in Latin America. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011 for 08 countries covered within the Latin America region. Scope Contains information on 3 categories: Beer, Cider and FABs. Provides market value, volume data by market, segment and sub segment. Highlights The Latin A read more »